Like fashion styles, logo design trends come and go. What’s hip one year can look tacky and outdated the next. To determine which design trends are popular and on the rise, we looked at the logo redesigns of big brands — you know, the brands with huge budgets to invest in marketing and branding. If these brands use certain design trends in their logo redesigns, you can bet they carefully researched and planned every detail.
By choosing subtle design changes, you can maintain the essence of your brand while adapting it to modern tastes. If you’re thinking about updating your logo, consider using some of these design trends.