Netflix’s original television series Stranger Things is one of the most popular releases of 2016, and you would probably recognize its distinctive logo even if you do not watch the show.

The logo—which has inspired the creation of this fun logo generator—is the creation of Los Angeles-based art director Jacob Boghosian.

Sharing the design process of the Stranger Things logo on his website, he states that the references for the project were Stephen King’s book covers and movie posters from the 1980s.

Over 20 logo options were created, but the team likes the logo using the ITC Benguiat font the most—the final design is a modified version of this logo, where the contours of the typeface have been adjusted for a “unique and harmonized lock up”.

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Head over here to learn more about how the Stranger Things logo was made.

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Via DesignTaxi

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